ABOUT
Launched in 1988, Sugar Free is a name synonymous with the sugar substitute category.
At Sugar Free, our mission is to make affordable, great-tasting sugar alternatives accessible, empowering people to make mindful choices without compromising on taste.
The idea? To replace sugar and not the sweetness of your favorite dishes.
The idea? To replace sugar and not the sweetness of your favorite dishes.
fUN FACTS ABOUT SUGAR FREETM
Sweetness deserves a better ingredient than sugar.
Pioneering Sweetness
Sugar Free is the first Indian sweetner brand and no 1 player in the category with 94% market share.
Quality First
We specialise in developing the best sugar substitute products using high-quality ingredients that consumers can trust.
OUR BRAND PORTFOLIO
Sugar Free Gold+
A low-calorie sweetener made with sucralose, Sugar Free Gold+ offers the sweetness of sugar without its calories. Made with chromium, it does not impact blood sugar* levels and metabolizing protein and carbs.
*A study by Viswanathan Mohan et al., on 'Effect of Replacing Sucrose in Beverages with Nonnutritive Sweetener Sucralose on Cardiometabolic Risk Factors Among Asian Indian Adults with Type 2 Diabetes observed that at the end of 12 weeks, no change was observed in HbA1c, fasting plasma glucose, lipid profile, and inflammatory markers between or within groups. There was a small but significant reduction in body weight (- 0.5 kg [95% CI - 1.0, - 0.1]; p = 0.02), BMI (- 0.2 kg/m2 [- 0.4, 0.0]; p = 0.03), and WC (- 0.8 cm [- 1.4, - 0.3]; p = 0.002) in the intervention group.
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Sugar Free
*A study by Viswanathan Mohan et al., on 'Effect of Replacing Sucrose in Beverages with Nonnutritive Sweetener Sucralose on Cardiometabolic Risk Factors Among Asian Indian Adults with Type 2 Diabetes observed that at the end of 12 weeks, no change was observed in HbA1c, fasting plasma glucose, lipid profile, and inflammatory markers between or within groups. There was a small but significant reduction in body weight (- 0.5 kg [95% CI - 1.0, - 0.1]; p = 0.02), BMI (- 0.2 kg/m2 [- 0.4, 0.0]; p = 0.03), and WC (- 0.8 cm [- 1.4, - 0.3]; p = 0.002) in the intervention group.
Sugar Free Natura
Sugar Free Natura brings the sweetness of sugar to everyday recipes, from beverages to desserts. Made with sucralose, it remains stable at high temperatures, making it the preferred choice for smart, guilt-free cooking and baking.
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Sugar Free
Sugar Free Green
Sugar Free Green is perfect for those who are choosing natural foods for their healthy lifestyle. Made with stevia plant extracts, it adds sweetness without adding empty calories of sugar. A perfect option for fitness enthusiasts, who prefer a low calorie sweetener to fulfill their daily sugar cravings!
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Sugar Free
Sugar Free Gold+
Sugar Free Natura
Sugar Free Green
